Premium Garment Quality.

We helped launch Aren, a modular fashion label, with a brand identity that reflects timelessness and precision.

Scope

Reverse-engineered fabrics from leading retail brands

Reverse-engineered fabrics from leading retail brands

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Client

Aren

Aren

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Duration

3.5 months

3.5 months

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Year

Avg. 126% Increase in RPR

Avg. 126% Increase in RPR

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Challenge

(01)

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Challenge

(01)

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Challenge

(01)

Their concept was clear, but their visual language was not.

Aren, a modular fashion brand, needed a full identity system and digital presence that matched its minimalist, future-focused values.

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Solution

(02)

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Solution

(02)

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Solution

(02)

We created a refined brand system that included a logo, lookbook design, e-commerce UX, and tone of voice.

The visual direction focused on sharp photography, generous whitespace, and modular layout patterns—mirroring their product ethos.

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Conclusion

(03)

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Conclusion

(03)

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Conclusion

(03)

Aren launched with a strong, cohesive identity that immediately stood out in the fashion space.

Their launch campaign generated strong press and their site conversion exceeded initial targets.